Japanese Market Nissan GT-R Sales

GT-R Magazine 103 March 2012

GT-R Magazine #103, March 2012.  The Japanese put together awesome magazines. If you are a magazine junkie like I am, the Japanese books come in a large format, square bound, huge photos, and lots of cool features. On the cover this month is the Nismo R34, sort of a Z-Tune with R35 brakes, and injectors. If I could read more Japanese, I might understand more of what it is all about.
At around 1300 yen in Japan, by the time you get the magazine here, it ends up costing about $25-$30, but worth it.    In the magazine they list total Nissan R35 GT-R sales for Japan.  The data is current as of December 2011.


Total Sales

2007	807
2008	4871
2009	531
2010	298
2011	479

Since 2007, Nissan has sold 7035 Nissan GT-R’s in Japan.  The following chart breaks down the 7035 total cars sold by model. US Total sales have been 5522 units.

Total Sales by Model
My Japanese is not perfect, so please correct me if this is wrong

Normal	1484
Premium	2015
Black Edition	3451
SpecV	55
EGOIST	14
Pure Edition	7

The most popular seller by far was the Black Edition.  I wonder if the US had the Black Edition from the beginning, if we would see a similar sales percentage of Black Editions to Normal/Premium’s. Only 55 total SpecV’s sold.  Only 14 EGOIST.  The 7 Pures, that is just the new name for the base model.  They managed to sell 1 EGOIST a month. Probably not worth the hassle.

Current Prices
US conversion as of 3-10-2012

Pure Edition	8,694,000 yen ($105,434)
Black Edition	9,471,000 yen ($114,758)
Premium Edition	9,618,000 yen ($116,539)
EGOIST	15,000,000 yen ($181,752)
SpecV(no longer sold)	15,750,000 yen ($189,256)
Club Track edition	10,479,000 yen ($126,971)

The current Japanese exchange rate, makes the selling price in Japan, on the Premium Edition about $10,000 more than the Black Edition. The Black Edition in Japan is less expensive because in Japan, it does not have the same wheels as the US car, or for 2013, it doesn't have the carbon fiber wing. Just the wing alone is around $10,000 from the Nissan dealer.